In 2008 our company helped introduce Henry's to the Halifax market place. We developed and executed a media relations initiative that informed and educated the local media on Henry's, and the company's approach and history.
To drive business to the two retail locations in Halifax during the 2010 Holiday Season, our company developed an advertising campaign that included social media and online advertising, search engine marketing, radio advertising, and daily product give-away on a local radio station. This three week campaign saw a high level of engagement through the online tools and the give-away, and increased sales compared to last year.
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